- BEONx secures NextGeneration EU funding from SEGITTUR for digital transformation in the tourism sector
- Funding aims to promote digitalization in small and medium-sized tourism companies
- Project valued at 4,800,000€ with BEONx leading a collaborative effort with other industry leaders
- Innovative technological platform to optimize hotel management and profitability using AI
- CEO Rubén Sánchez highlights the initiative as a major step in the digital transformation of the tourism industry
Unlocking Growth: BEONx Harnesses NextGeneration EU Funding for Digital Transformation
In a significant move towards revolutionizing revenue management strategies in the hospitality sector, BEONx, a pioneering travel technology company, has successfully secured NextGeneration EU funding. The funding comes in the form of a grant from SEGITTUR, a prominent entity under the Ministry of Industry, Trade, and Tourism in Spain. This initiative aims to spearhead digitalization within the tourism industry, marking a pivotal moment in driving innovation and sustainability.
Empowering Small and Medium-Sized Companies: The Last Mile Initiative
The aid granted to BEONx under the “Last Mile” or “Última Milla” initiative is specifically geared towards promoting digitalization among small and medium-sized tourism companies. This funding provides crucial support for BEONx’s groundbreaking project, valued at an impressive 4,800,000€. The collaborative effort includes a strategic partnership with industry leaders such as VP Hotels, DynamEat, Bioscore, Barceló, and others, collectively holding a 30% stake in the venture.
This strategic collaboration signifies a proactive approach towards addressing the challenges faced by the hotel industry amidst rapid transformations and uncertainties. By pooling resources and expertise, these companies are set to redefine hotel management practices and enhance profitability in a rapidly evolving market landscape.
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Innovating Hotel Management: A Technological Revolution
At the core of this initiative is the development of an innovative technological platform designed to revolutionize hotel operations. Comprising four key elements – a marketplace of certified applications for profitability management, a real-time communication platform, an artificial intelligence engine, and a hotel sustainability index – the project aims to streamline processes and maximize profitability.
The platform’s integration of various applications through artificial intelligence enables data-driven decision-making and addresses critical issues within the hospitality industry. By providing a comprehensive tool for optimizing revenue opportunities and enhancing decision-making processes, the platform is poised to transform the way hotels operate and drive sustainable growth.
Shaping the Future: BEONx’s Vision for the Tourism Industry
Rubén Sánchez, CEO and Cofounder of BEONx, expressed his enthusiasm for the project, emphasizing its role in leading a digital revolution within the tourism sector. By leveraging the support of leading industry players and embracing innovative technologies, BEONx aims to reshape hotel management practices, maximize profitability, and promote sustainability.
Through the integration of certified applications and the strategic use of artificial intelligence, BEONx is paving the way for a new era of data-driven decision-making in the tourism industry. This initiative represents a significant milestone in the digital transformation of the sector, heralding a future where efficiency, profitability, and sustainability go hand in hand.
BEONx’s successful acquisition of NextGeneration EU funding marks a pivotal moment in the evolution of the hospitality industry. By harnessing the power of digital transformation and strategic partnerships, BEONx is poised to drive innovation, enhance profitability, and shape the future of hotel management practices.
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